A study to assess the role of mass media and telecommunication on changing behavioural patterns among adolescents

Author: 
Hemavathy. V and Saranya D

Adolescents are usually dealing with pre-pubertal and puberty changes which make them more aware of their own bodies and feelings; this is linked with a natural curiosity about new things and about sex, smoking, alcohol consumption, crime, fights, which leads to many discussions with their peers. This study focuses on the role of media and telecommunication on changing behavioural patterns among adolescents. The study was carried out in a selected school of Chennai. Total 30 samples were included for data collection. A questionnaire was prepared comprising of a set of 10 questions covering the main objectives. The study findings concluded that the impact of media and telecommunication on changing behavioural patterns among adolescents shows the changes as the result of Severe impact 4 (13%), Moderate impact 23 (77%), and Mild impact 3 ( 10%) is existing.

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