Management and marketing of luxury sports–polo and golf

Author: 
Anastazja Magdalena Kasztalska

The essence of the concept ‘’luxury sports'' is analyzed in the article. Very important points of the article explain what sport isand link it with the concept of luxury. Luxury sports such as polo and golf are the basis for further studies on sports management and the marketing of luxury. The conducted survey indicates the reasons why exclusive sports are played.

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